Email Marketing for Plant People

Email Marketing for Plant People

Stop arguing with the algorithm. This 4-module course will guide you through the process of starting and maintaining an email newsletter for your herbal business.

$250.00 or $62.50 / month for 4 months

Choose a payment option below. Solidarity scholarships and extended payment plans also available, reach out for more information.

The What:
Email Marketing for Plant People is a 4-module course designed to help guide you through the process of starting and maintaining an email newsletter for your herbal business. By the end of the course you’ll have a repository of topic ideas to pull from, a regular writing practice, your sign-up form actively collecting emails, strategies in place to direct folks to it, and a clear sense of how to stay compliant, compelling, and consensual with your emails.

The Why:
Having an email list is a really powerful way to connect to your audience (without having to appease the gods of the algorithm), but it’s something I’ve realized a LOT of herbal entrepreneurs struggle with, so I’m SUPER excited to be offering this. Because it doesn’t actually have to be as hard as it seems.

And bonus: not only having and nurturing an email list help you sell your offerings, but it also helps you discover how much freaking wisdom and value that I guarantee you have to offer (take that, imposter syndrome!). That kind of confidence has ripple effects.

How it works:
When you enroll, you’ll get:

  • Immediate access to 4 hours of recorded lessons along with downloadable templates and writing prompts to help you craft compelling emails. You’ll have access to these recordings for the lifetime of the course, including all future updates for as long as I continue to run it.
  • In addition to the calls and the content, you’ll also get access to a private online group (in Mighty Networks) to get your questions answered personally by me, to post your work, and to get feedback and support. You’ll have guaranteed access to this space for guaranteed access for at least one year after you enroll.

How Much:

The cost for the course is $250 pay in full, or 4 payments of $62.50

Financial Accessibility: If you’re able to pay the full rate, I ask that you do so. This allows me to both get my needs met as well as offer financial assistance to those who cannot afford the full rate.

Because I am committed to dismantling systemic inequality, particularly as it manifests in the cannabis industry, shame-free partial scholarships and extended payment plans are available to BIPOC and other folks who are marginalized or have financial need. Head here for more context and email me directly if you’d like to request a discount code or a payment plan.

Who will you be learning from:
Image of Stephanie Boucher, a white woman in her mid-thirties with botanical tattoos and a septum piercing.

Hi, I’m Stephanie. I’m a botanical business coach, hemp entrepreneur, and clinically trained herbalist currently living and working on the traditional and unceded territory of the Abenaki people. I’m passionate about helping other herbalists like you not only make a sustainable livelihood from your gifts, but also use entrepreneurship as a tool of personal and collective healing.

I graduated from the three year clinical training program at the Vermont Center for Integrative Herbalism in 2016, have a certificate in Cannabis Science and Medicine from the University of Vermont, am a certified Advanced Sacred Depths Coach through my studies with the Applied Depths Practitioner Institute, and am currently working on a certificate in Feminist Copywriting. I also have a background in sociology, anthropology, and permaculture. To learn more about me and my journey as an herbalist and entrepreneur, you can see my full bio here.

What happens next?

Once purchased, you’ll receive access information via email, so be sure to check your spam or promotions if you do not receive it within 15 minutes.


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